If you’re a Twitter user, you’re probably already familiar with the Twitter Verification badge – the white check mark on a blue background signifying that the account represents the person or organization that it claims to represent. “Verified” status is reserved for accounts that may be of public interest – celebrities, media, politics, business, public…
While I look forward to the family gathering for the holidays at this time of year, and enjoy the meals, talking, laughing, games, and movies that come with it, I also relish the idea of slipping off to a quiet corner and catching up on some long overdue reading. “Education is not the filling of…
If you’ve decided to use social media to help market your business, congratulations! You’ve now entered a fun digital space that could bring you a lot of success. Like always, there are rules to follow. Not technical rules (there are those too), but think Emily Post – etiquette rules. Interacting online is a lot like…
Straight to the point – spoiler alert – social media signals (likes, shares, +1s) – are not direct SEO ranking signals. Have you read otherwise? Yeah – me too. Almost daily I find new blog articles extolling the importance of Social Media as an SEO ranking factor. There’s definitely confusion surrounding this issue, even within…
Earlier this month Putnam Investments released the results of their “Financial Advisor’s Use of Social Media” survey. The survey of over 400 U.S. based professional financial advisors, wealth managers and securities brokers indicates that about 75% of advisors are using at least one social network for business. Of those, 81% prefer LinkedIn, and 66% expect…
This is not a rhetorical question – I’d really like to know! Sandy Appleyard, one of my Triberr tribe-mates, recently posted an interesting article, 5 Easy Steps to Get Massive Retweets on Twitter. Like many of us, Sandy(@sandyappleyard) likes to personally acknowledge those that share her content on Twitter. For most of us, that means clicking on “reply” and tweeting…
“Writing is sometimes the easy part. The real secret is learning how to use social media marketing and email marketing to promote your blog”~ Jeff Bullas (Sept. 18, 2011) If you’ve tried blogging, you know how challenging, exciting, terrifying, and lonely it can be. Putting yourself out there article after article (after article, after article .…